marketing

Cristiano Ronaldo fronts Aroya Cruises’ new digital campaign
Aroya Cruises has unveiled a new campaign starring world-renowned footballer Cristiano Ronaldo and his partner...

Regent MD Caroline Smith takes on international marketing...
Regent Seven Seas Cruises has confirmed that Caroline Smith has assumed the new role of...

Oceania Cruises unveils revolutionary new trade marketing tool
Sponsored by Oceania Cruises Oceania Cruises, the world’s leading culinary- and destination-focused cruise line, has...

5 rules of email marketing to drive growth...
Want to know what the most important mistakes to avoid are when devising an email...

Cruise lines bolster trade support with new tech...
Tauck and Oceania Cruises have partnered with tech platform Approach Guides to help travel agent...

How to stop your email marketing strategy from...
Force24 founder and CEO Adam Oldfield shares his strategy guide to email marketing, revealing the...

AE Expeditions to provide enhanced trade marketing support
AE Expeditions, part of Aurora Expeditions, has partnered with Approach Guides in a bid to...

Accord Marketing’s Maria Payne: ‘Making a lasting impression...
Accord Marketing chief client officer Maria Payne explains how cruise companies can create a lasting...

Accord Marketing’s Maria Payne: Analysing the latest cruise...
Accord Marketing chief client officer Maria Payne looks at what the latest travel data says...

Accord Marketing: A new way to showcase cruise...
Accord Marketing chief client officer Maria Payne discusses how best to advertise cruise holidays. A...

Accord Marketing: How can cruise lines monitor growth...
Accord Marketing chief client officer Maria Payne looks at what reference points the cruise sector...

Accord Marketing: How to make the most of...
Mark Lewsey, head of marketing at Accord Marketing, outlines how to make the most of...

Accord Marketing: Cruise clients are desperate for information,...
Mark Lewsey, head of marketing at Accord Marketing, outlines what digital action to take following...

Accord Marketing: Cruise customers value authentic messaging
Mark Lewsey, head of marketing at Accord Marketing, explains how to communicate with new and...

Podcast: A life in cruise sales and marketing
In the second podcast in this series, travel writer Jeannine Williamson speaks to Scott Anderson,...