Saga has created a new trade website and booking engine to improve the way agents interact with the company.
Agents can now book online as opposed to calling the contact centre, although that option remains open.
The website also has areas for latest offers, brochure launches and any upcoming events and incentives.
Agents need to register on the website – www.sagaagents.co.uk – and then log in to view the full content.
Iain Powell, head of trade sales, said: “This is a key milestone for us and yet further evidence of our commitment to working with the trade.
“We recognise the volume of work undertaken by our agents and therefore it is vital that we are as easy to do business with as possible.
“Sagaagents.co.uk is not just a tool for agents to book their customers’ holidays on. It also holds our latest brochures, key offers, point of sale content and up to date Saga news; it is a one stop shop for our agent partners.”