Riviera Travel has scooped the much-coveted title of Best Travel Brand of the Year at Which? Awards 2017.

Recognising the best businesses in the UK, the awards were announced in a ceremony hosted by Which? chief executive Peter Vicary-Smith and TV presenter Natasha Kaplinsky on Wednesday 17 May.

“We are ecstatic to have won the Which? Best Travel Brand award. For over 30 years we’ve put the customer at the heart of everything we do, so it’s extremely rewarding for us to be recognised in this way,” said Ben Hitchcock, marketing director at Riviera Travel.

“Our business is going from strength to strength with new ships, new routes and new escorted tours, and while we continue to grow, the customer will always remain the key focus of our brand,” Ben adds.

The winners are chosen by an expert panel, using a combination of independent research and testing, as well as feedback from Which? members and the general public.

“The Which? Awards winners list honours the commitment of those businesses that strive to meet the expectations of consumers and go above and beyond to respond to their needs,” says Peter Vicary-Smith.

For more information about Riviera Travel, visit rivieratravel.co.uk