We speak to Lindsay Forder from Cruise Direction about her daily routines and her never-to-be-forgotten moments in the cruise industry…

My alarm goes off at…
4am. I then head to the gym for a sweat session before getting to work.

My job entails…
I am mainly responsible for building and sourcing tailor-made packages, preparing them for market by writing copy, loading them to the website and communicating with our partners. I also help with proofing advertising pieces, both digital and press, and maintaining package pricing to include current sales campaigns. I also prepare and deliver training briefs to the sales team on new packages. Occasionally, as I come from a sales background, I also help with sales during busy peak periods or for more complex itineraries.

I got my job…
18 months ago, just as the company had started up. I made the move from retail tour operator sales to product and I really enjoy it.

A typical day involves…
Arriving at work around 8.30am, and making lots of tea – not always for myself. Working through the daily to-do list until lunchtime, which is usually around 1pm. The afternoon will then be spent addressing the rest of the to-do list, which seems to grow exponentially rather than reduce, before finishing around 6pm.

At lunchtime…
I usually eat at my desk. I always bring my own home-made lunch, which sometimes causes food envy in the office.

The most stressful part is…
Advertising print deadlines. No matter how prepared I am beforehand, deadline day always feels stressful.

I love it when…
A package sells really well or fills completely. I also love it when the customer care team receives great feedback from clients who have taken one of the packages I have built for them.

I’ll never forget…
The constant stream of blonde comments and questions I have when I’m in the office – I don’t think the team will ever let me forget them either!