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Incentives and Competitions

Ambassador launches agent fam trip to the Norwegian fjords


Eight places are up for grabs on Ambassador Cruise Line’s seven-night Autumn Fjordland sailing on Ambience

Following the news that up to 60 key travel agent partners will be invited to experience Ambassador Cruise Line’s Ambience and Ambition ships between July and September, the no-fly cruise line is offering the chance for eight agents to win a place on its week-long cruise to Bergen, departing 26 September 2024.

Highlights of the Autumn Fjordland sailing include visits to the characterful city of Bergen, the fjord-side towns of Flam and Eidfjord, and former European Capital of Culture Stavanger.

To be in with a chance of winning one of the eight spots on offer, agents will need to email the Ambassador trade team at [email protected] and tell them what they would do to encourage customers to book a 2025/26 sailing, with places going to the most creative and inventive submissions.

The competition will run from Friday 7 June to Monday 17 June 2024, with the winners announced on Friday 21 June 2024.

Ambassador delighted to host valued trade colleagues

Karen Cameron, divisional sales manager – north at Ambassador Cruise Line, said: “We appreciate all that our agent partners do for us, therefore we’re delighted to be hosting some of our valued trade colleagues onboard Ambience to enjoy the ‘warmest welcome at sea’ as a thank you for their ongoing support.

“We know there is nothing like seeing and experiencing a product first-hand, and the team is really looking forward to showcasing our brilliant, affordable-quality offering during this exciting sailing to Norway’s stunning fjordlands.”

Agents have already been invited to join Ambassador sailings between July and October 2024, including three itineraries onboard Ambience. The eight-night Majestic Fjordland will depart from London Tilbury on 14 July while the seven-night Autumn Fjordland will depart on 26 September.

Meanwhile, the eight-night River Seine Experience & Antwerp cruise on 19 October will welcome agents onboard in the Port of Tyne, marking the first time Ambassador has hosted a fam trip from one of its regional departure ports.

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