A-Rosa River Cruises has extended its Hello2024 campaign to run until 15 October 2023.

The line said the move will ensure agents can continue to take advantage of a bonus 20 per cent off the cruise element for all new 2024 bookings, plus the line’s £24 per passenger agent incentive.

To claim the discount, agents must quote the special code ‘HELLO2024’ when booking a bespoke ATOL-protected package through A-Rosa Packages.

In addition, the line’s agent incentive has also been extended.

A £24 per passenger high street shopping voucher will be awarded to agents for all new 2024 bookings across its entire portfolio, made by 15 October 2023.

Seven-night cruises, including the 20 per cent off, currently start from £1,499pp.

A-Rosa pushing ‘strong sales message’

A-Rosa UK & Ireland MD Lucia Rowe said: “This campaign has been performing really well so we’re delighted that we’ve been able to extend it.

“It is important for us to ensure agents have a strong sales message to promote throughout September, especially during CLIA’s Cruise Week when the whole industry works together to shout about all things cruise.

“We know that flight prices will continue to rise for next year, so our incentive is perfectly timed to ensure agents can lock in the best prices for their customers.”