Do you have loyal customers who love what you do? If so, now’s the time to encourage them to nominate your cruise line or travel agency in the Wave Awards 2025 consumer vote

Each year, Cruise Trade News’ sister title World of Cruising canvasses its readers to find out who their stars of the industry are, with the winner announced at the Wave Awards ceremony on 26 November at The Dorchester, London.

The deadline for nominations is Friday 18 July. Votes are cast online, so there’s still time to implore your clients to put your company forward, with categories including:

Favourite Cruise Travel Agent

Favourite Luxury Cruise Line

Favourite Ocean Cruise Line

Favourite River Cruise Line

Favourite Specialist Cruise Line or Travel Operator

New for this year include Favourite Ultra Luxury Cruise Line and Favourite Expedition Cruise Line.

Once nominations have been counted, a shortlist of the most popular lines and agencies will be compiled, at which point consumers will be able to vote for their outright winners.

To incentivise your consumers even more, those who cast their nominations by the deadline will be automatically entered into a draw to win an eight-day Rhine River cruise from Amsterdam to Basel (or reverse) for two guests with Viking. Get nominating now!