Virgin Voyages reports best wave season in company history
Virgin Voyages has posted record-breaking revenue and bookings, with the 2025 wave season marking the line’s most successful trading period to date
The adults-only cruise line has seen a 35 per cent rise in bookings, with revenue up by 30 per cent for the UK market and 45 per cent overall.
Meanwhile, the line has also seen significant growth in its longer 8-14-night itineraries, recording a 40 per cent rise in bookings from the UK market.
Nirmal Saverimuttu, CEO of Virgin Voyages, said: “These outstanding results show the incredible momentum our brand has built – driven by our travel advisors who recognise that our kid-free, award-winning experience offers a true premium alternative in the industry.
“The entire Virgin Voyages team couldn’t be more grateful. We’ve created this together, and we remain completely committed to making sure our partners are always appreciated, supported, and rewarded for their trust in us and the journey ahead.”
Virgin Voyages has also seen a 25 per cent increase in web traffic, as well as a 200 per cent increase in ChatGPT brand searches during Q1.