Yacht cruise line Variety Cruises has joined CLIA, as it seeks to increase awareness of the brand across the UK.

Chris Lorenzo, Variety Cruises UK managing director, said: “The team at Variety Cruises are thrilled to be a member of CLIA. Variety Cruises offers the ultimate yacht cruise experience for those looking for a friendly and relaxed cruise exploring unique destinations.

“We’re looking forward to working closely with travel agents through this partnership to increase awareness of Variety Cruises and all that we have to offer.”

Andy Harmer, CLIA UK & Ireland director, added: “We are delighted to have Variety Cruises join CLIA. Boutique lines like Variety Cruises have a unique offering as they can sail guests to small ports that larger ships can’t reach.

“When travel agents speak to customers who are looking for this type of cruise, they need to know all possible options available, which is why it’s fantastic to have Variety Cruises as a member of CLIA.”

Variety operates a fleet of 11 fully-owned vessels with capacities ranging from 17 to 36 cabins. The line visits a range of destinations, from Croatia, Greece and Iceland to Cape Verde, the Seychelles, Cuba and Costa Rica.

The line will soon be adding Bali, the Red Sea and Barbados to its itineraries.