Silversea unveils bonus commission on 2023 voyages

Silversea appoints new senior VP of revenue management

Silversea Cruises has announced the appointment of Roberto Verdino as senior vice-president of revenue management.

Verdino – who will be based in Monaco, reporting to the line’s chief commercial officer Barbara Muckermann – will oversee Silversea’s revenue operations, forecasting, and commercial planning.

He has more than 15 years of industry experience at Royal Caribbean International and Costa Cruises.

Silversea said that Verdino “has a proven record in leading successful teams throughout Europe and Asia, implementing effective strategies to maximise revenue opportunities”.

Roberto Verdino has joined the Silversea team
Roberto Verdino has joined the Silversea team

‘An exciting time’ for Silversea

Verdino said: “I look forward to working with my team to strengthen the cruise line’s commercial presence worldwide, focusing on developing its pricing strategies and market intelligence approaches to maximise international revenue opportunities.”

Muckermann added: “We are delighted to welcome Roberto Verdino as SVP revenue management, an appointment that reinforces our commitment to long-term growth.

“It’s an exciting time for Silversea Cruises. We have welcomed four new ships to our fleet since 2020 and we are set to take delivery of two additional vessels – Silver Nova and Silver Ray – by 2024.

“Roberto’s expertise, paired with his wealth of experience in the cruise and hospitality sectors, will contribute to our continued international success as part of Royal Caribbean Group.”

Earlier this month, Silversea released its 2024/2025 voyage collection – the largest in its history – and in July revealed it will purchase Crystal Cruises’ expedition vessel Crystal Endeavor.

The luxury line will rename the ship Silver Endeavour, with plans to begin sailing in November 2022.

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