Riviera to host 2026 Advantage Latitude Cruise Conference
The Advantage Travel Partnership has confirmed Riviera Travel as the sponsor and host of the Latitude Cruise Conference 2026
The partnership was announced by the organisation’s director of cruise Jonny Peat during this year’s conference onboard Princess Cruises’ Sky Princess.
Next year’s three-night event will set sail from Budapest on 14 November, along the Danube onboard the line’s recently launched MS Riviera Radiance.
Vicky Billing, director of trade and partnerships UK & Ireland at Riviera Travel, said: “We’re absolutely thrilled to be partnering with Advantage for their Latitude Cruise Conference in 2026.
“What makes this collaboration even more exciting is that the event will take place aboard one of our flagship vessels, Radiance. This ship is truly transformational in the river cruise industry, showcasing remarkable features including a stunning split-level lounge and an exquisite mosaic specialty restaurant that will undoubtedly impress all attendees.”
She continued: “This is an incredibly exciting time for both Riviera and Advantage, and we eagerly anticipate working together to create a truly magical and memorable experience for Advantage members. Roll on 2026!”
Peat said the network’s conferences continue to gather “tremendous momentum year after year, and we’re delighted that our members regard them as a genuine highlight of their annual calendar”.
“These events provide an invaluable opportunity for members to not only stay abreast of the constantly evolving cruise landscape and network with like-minded industry professionals, but also to connect meaningfully with our crucial cruise partners.
“Equally important, they gain authentic, first-hand experience of the vast product and destinations we offer, enriching their ability to serve their own clients with confidence and expertise.”
