Cunard has announced the launch of three new opportunities for travel agent partners to join one-day ship visits in Southampton.

Between September and November, the cruise line will offer an additional 90 agents the chance to experience either Queen Mary 2 or Queen Victoria.

The visits consist of a guided tour of suites, staterooms and other venues, a three-course lunch with wine, and free time to explore the ship.

The announcement follows four previous ship visits this year, when a total of 90 agents boarded in Southampton and Greenock.

Agents ‘central to our success’, says Cunard

Cunard director of UK sales Tom Mahoney said: “We believe that one of the best ways to support our agents in selling Cunard is by offering them the opportunity to experience our magnificent Queens first-hand.

“Travel agents are central to our success, which is why we have focused on increasing both our ship visit and fam trip programmes throughout 2023.

“This year’s initial round of ship visits received exceptional feedback from the trade and we can’t wait to welcome more agents on board to give them a taste of the Cunard sailing experience.

“I want to take this opportunity to encourage you to join us as it will be a brilliant return on the investment of your valuable time.”

Iglu cruise travel expert Rhys Davies, who was on a ship visit earlier this year, added: “I had a fantastic time aboard Queen Victoria and not only was it an incredibly valuable experience, but the Cunard team were very attentive, knowledgeable and passionate about the brand.

“I later sold a Queen Victoria sailing and found the ship visit helped hugely in being able to sell the Cunard experience. It was one of the best ship visits that I have ever had.”

Last month (June), Cunard also reintroduced a regional sales team, marking the first time since 2020 that field-based managers have been deployed.