AmaWaterways new webinar series, Webinar Wednesdays – hosted by company executives and industry experts – will inform travel partners interested in developing their luxury travel business.

Each 30-minute monthly episode will provide in-depth understanding and information on AmaWaterways’ itineraries and ships, and provide effective tools to develop loyal repeat clients, along with tips on attracting new-to-river cruise luxury clients.

The inaugural event took place on 31 July and was led by the river cruise line’s co-founders Rudi Schreiner and Kristin Karst, who provided participants with key information on the new Magna on the Danube itinerary, which was specially curated by Schreiner himself.

The next webinar on 21 August, ‘Secrets to Selling Groups with AmaWaterways’, will be hosted by Gary Murphy, the river cruise line’s senior vice president, sales and co-owner. Following this, the scheduled webinars this year are as follows:

• 4 September 2019: ‘Growing Your River Cruise Sales Using Social Media’ with chief marketing officer Janet Bava
• 2 October 2019: ‘What’s New For 2020’ with vice president of  sales Alex Pinelo
• 6 November 2019: ‘Tips for Mastering the Online Booking System’ with vice president of reservations Bronwyn McKindley

“Travel advisors have been at the heart of AmaWaterways’ success since the company was started in 2002, and we know the important role that training plays in our continued success together,” said Murphy. “The ‘Webinar Wednesdays’ are designed to provide advisors essential knowledge and expertise to succeed in today’s fast paced business world as well as to maintain an important personal link between our top executives and our valued travel partners.”

The number of participants for each webinar is limited, so travel advisors are encouraged to pre-register to be among the first to learn tips on how to grow their business.

Advisors unable to participate in the live events with the interactive Q&A sessions can view the recorded versions in the Webinar Library after registering in AmaWaterways’ Travel Advisor Portal. Here they can also find the new AmaAcademy Course 1 offering graduates incentives and reduced FAM rates.

To register for the webinars, visit register.gotowebinar.com.