Sponsored by Virgin Voyages

Virgin Voyages is helping agents crank their Wave season sales to the next level with a fresh array of exciting trade activations, including the trip of a lifetime to the Bahamas

Picture this: the soft white sand of Bimini Beach cushions your feet as you watch the sea stretch to the horizon in shades of azure, while a gentle breeze carries the scent of salt and zesty fresh fruit. Well, that dream could soon become a reality with Virgin Voyages’ Wave season incentive programme.

The Bring on Bimini prize gives one lucky agent return Virgin Atlantic flights from Heathrow to Miami, a pre-cruise overnight stay, transfers and a seven-night voyage in a Sea Terrace cabin aboard Resilient Lady on the Western Caribbean and Bimini Beach Club itinerary from 11-18 April 2026.

Agents must log every confirmed booking on firstmateloot.co.uk to enter, with each booking counting as one entry. In addition, agents can earn six times the usual First Mate Loot on all bookings through to 26 February and earn £30 per booking instead of the usual £5.

If that wasn’t enough, the new activations are combinable with the line’s current consumer-facing Wave season offer of up to 80 per cent off a second Sailor, as well as up to $400 in free drinks. But act fast, as this offer expires on 29 January.

Believe in Bimini

The rhythm of calypso drifting under languid palm trees and the hum of waves against the hull sets the scene for a perfect day on the island of Bimini.

The prize itinerary calls in Ocho Rios, Jamaica, as well as the private Beach Club at Bimini, where the lucky winner can expect high-energy parties which last through the night. In Ocho Rios, excursions offer the chance to explore the surrounding rainforest, with lush tropical foliage, cascading waterfalls, winding rivers and diverse birds like the black billed Amazon parrot.

Bimini, meanwhile, is known for its serene beaches and crystal-clear waters, creating an ideal setting for swimming, snorkelling and a relaxed day ashore. A private Beach Club offers a resort-style atmosphere with cabanas, loungers and hosted pool parties that balance relaxation with a lively edge.

Guided excursions showcase natural pools and native wildlife, giving travellers the chance to connect with the environment and enjoy a truly memorable day ashore. Indulgent duty-free shopping in George Town, the capital of the Cayman Islands, is also on offer for fans of retail therapy.

This can only be followed by a leisurely stroll along the famous crescent of white coral sand at Seven Mile Beach, where visitors can spot vibrant aquatic life through the crystal clear water. For adventure seekers, guided underwater safaris visit Triangle Rock, where nurse and reef sharks can be seen in a controlled environment. The Wreck of Sapona is Bimini’s most famous dive and snorkelling site, having run aground during the Great Hurricane of 1926.

After a day of intrepid exploration or serene relaxation, the adults-only Resilient Lady awaits, delivering a cruise experience that balances playfulness with luxurious polish. Dining is a highlight, with hands-on Korean barbecue at Gunbae encouraging sociable, high-energy evenings, while the ultra-veggie-friendly Razzle Dazzle offers bold flavours in a relaxed, design‑led setting.

By night, it turns into a kaleidoscopic venue with glowing neon lights and menus offering the likes of fried green tomatoes and smoked short rib pastrami. You’ll be hard pressed to go to sleep wanting more on a Virgin Voyages cruise.

Social spaces are equally distinctive. The Athletic Club blends sea views with fun, featuring adult-sized seesaws and casual lounging by day, while the Redemption Spa offers guests a complete reset. Sailors can move from zest to zen in minutes, choosing from a menu of rejuvenating treatments like the ever-popular quartz bed at sea.

Entertainment goes far beyond traditional cruise shows. Modern interpretations of Greek theatre, an homage to the 1980s and the ever‑popular We Fancy invites guests to dress up and travel the world through music and performance.

Wellness is woven throughout the voyage, too, with yoga sessions to realign the body, high-energy bungee classes, and a fully equipped gym, all followed by fresh cold-pressed juices. As day turns to night, Sip, the ship’s Champagne Lounge, sets the tone for elegant evenings, while the Aquatic Club brings DJ-led energy under the Caribbean sky.