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Silversea names new boss as Martinoli moves to senior advisor role

Silversea names new boss as Martinoli moves to senior advisor role

Silversea has appointed Barbara Muckermann as its new president and CEO, with current incumbent Roberto Martinoli taking on the role of senior advisor for parent company Royal Caribbean Group CEO Jason Liberty.

The changes will take effect on 1 January 2023.

Under Martinoli’s leadership, Silversea’s fleet has grown to 11 ships. Next summer, the line will welcome Silver Nova, described as the “first hybrid luxury cruise ship”.

Silver Ray, the second ship in the Nova class, will follow in 2024. Martinoli also led the acquisition of Silver Endeavour.

Liberty said: “Roberto has built Silversea Cruises into the category leader that it is today, 11 ships strong with more on the way.

“He is one of the most innovative and knowledgeable leaders in the maritime industry.

“As senior advisor, Roberto will continue to provide strategic guidance that further cements Royal Caribbean Group’s status as a leader in the travel and hospitality industry.

“Barbara is the ideal executive to succeed Roberto. Her global perspective and team-first leadership style are a recipe for success for both the Silversea Cruises brand and Royal Caribbean Group.”

An ‘exciting moment’ for Silversea

Muckermann, who is currently Silversea chief commercial officer, added: “This is an exciting moment for Silversea as we continue to add new ships and return to the Asia market.

“I am thrilled to build on our achievements under Roberto and focus on growth in the years ahead.”

Muckermann becomes the second woman to lead one of Royal Caribbean Group’s three wholly owned brands, along with Celebrity Cruises president and chief executive Lisa Lutoff-Perlo.

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