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Riviera Travel appoints new key account manager

Cheryl Elliott-Edwards Riviera Travel

Riviera Travel has appointed Cheryl Elliot-Edwards as key account manager for the south and south east, effective immediately

Edwards, who has more than 25 years’ experience in travel, has previously held roles as a key account manager at Emirates and has experience running her own travel business.

Vicky Billing, director of trade and partnerships at Riviera Travel, said: “Cheryl will be a great addition to our team, and comes with a wealth of knowledge within the industry. Her insights and experience will be instrumental in strengthening our relationships within the trade as we continue to grow.”

Her appointment, the line said, “marks an important step” in Riviera Travel’s investment in its trade team and agent relations.

Speaking on her new role, Edwards said: “I’m really pleased to be joining Riviera Travel as key account manager for the south and south east – especially at such an exciting time for the business.

“The buzz around the company and its rapid expansion speak volumes, and I’m looking forward to being part of a team that’s clearly going places. Riviera’s commitment to delivering great experiences and genuine support for the trade really aligns with everything I care about in this industry.

“I am looking forward to further driving growth through strategic partnerships and playing a part in the company’s continued success and expansion.”

It comes after the company rolled out a selection of new training modules for travel agents on its e-learning platform, Riviera Explorer.

The additions, the line said, come in a bid to arm travel agents with extra resource to sell group bookings, solo holidays and tours.

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