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Panache Cruises outlines apprenticeship and recruitment goals

Panache Cruises aiming for 100 apprentices

Panache Cruises has said it intends to invest in more than 100 apprenticeships by 2030 and double its workforce in the next three years.

The agency currently has 11 apprentices working across all areas of its business including marketing, finance, sales and customer service.

Those who finish the programme, with a 100 per cent success rate, will be offered full-time positions and receive further development to become managers and leaders of the future.

Panache said the apprenticeship package includes a “competitive salary” along with 33 days annual leave, an allowance to spend on personal holidays, private medical cover, and more.

The company currently employs a team of more than 50, with CEO and founder James Cole stating that he expects its workforce to at least double in the next three years, with apprentices being the biggest recruitment channel.

Panache Cruises ‘investing in young talent’

Cole added: “Since establishing Panache Cruises, it’s always been a personal passion of mine to invest in and develop young talent.

“We have seen enormous benefits from introducing this programme. Being able to take on young, colleagues who have the aptitude to not only do a great job but also want to learn too, is a win-win for all.

“They receive good pay and benefits and get to learn on the job from experts, and we develop a well-skilled team, while developing managers and leaders of the future.

“By 2030 we aim to have invested in over 100 apprenticeships. Our first-ever apprentice, Olivia Edwards, who studied digital marketing has since gone on to become an exceptionally valued member of our team, managing and creating content helping drive forward our digital strategy.”

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