Hurtigruten Expeditions has launched a new travel agent incentive running until the end of September.

Agents who make bookings across the month can win one of 10 cabins on a cruise departing in 2024.

Furthermore, they will be able to bring a friend or partner with them.

The itineraries available for the winning agents range from seven to 12 nights and include destinations such as the Galápagos, Antarctica, British Isles, Iceland and Greenland.

Hurtigruten ‘focusing’ on agent relationships

Hurtigruten Expeditions VP sales and marketing Nathaniel Sherborne said: “We know how important agents are to selling an expedition cruise product.

“As we look to the future, a core part of our strategic approach is finding ways to work closer with trade.

“We’re already in the process of renewing our focus on this important part of the business and this incentive is one of many ways we’re looking to bring agents on that journey with us.

“The rules are simple – the more bookings you make, the better your chances.”

In February, the cruise line announced the appointment of Alastair Newton as director of expedition operations.

At the time, Newton said: “My number one goal is to structure our global team to further develop the global industry’s leading science and education programme – wrapped in the world’s most sustainable expeditions.”

Image: Hurtigruten Expeditions, Karsten Bidstrup