European Waterways has introduced a ‘Cruises for Everyone’ promotion of 20 per cent off whole barge charter prices, applicable to selected cruise departures throughout its fleet this summer.

Prices start from £17,800 for six nights and apply to a range of cruise areas in France. The promotion is valid through to 6 August.

Eligible cruises include 8 July, 26 August and 21 October itineraries on the 8-passenger L’Art de Vivre in Burgundy; the 15 July, 5 August and 14 October departures of the 12-passenger La Belle Epoque, also in Burgundy; and the 26 August and 21 October departure of the 12-passenger Panache in Alsace Lorraine.

The 20 per cent off also applies to cabins on the selected cruises.

Derek Banks, managing director of European Waterways, said: “Whether it’s golf, wine appreciation, or special occasions such as anniversaries and birthdays, we can modify our itineraries to include more of what they [passengers] love.

“With multi-generational groups, for example, adults can savour gourmet meals prepared with locally sourced ingredients by our on-board master chef, while children can enjoy an informal array of delicious BBQ food. In addition to this, tailored family activities such as waterpark visits, zoo trips, or mini golf are available in abundance and we can even arrange tennis tournaments, bicycle rallies, or golf competitions to accommodate the sports enthusiasts amongst you.”

European Waterways has, according to Banks, expanded its cruise options in order to match the interests of its passengers and attract more to hotel barge cruising.