Topping the list of top selling tours 2017 was Rome, The Complete Tour, showing once again that Italy is a firm favourite with travellers. Rome tops the chart for the second year running, with Naples slipping down the list to fourth place, while St Petersburg climbs in popularity. Cruising excursions.com has revealed exclusively to Cruise Trade News that the top tours (2017) for the firm were: Civitavecchia, in Rome, St Petersburg, which held joint second-place with its Shared Group Tour and Sightseeing Tour, followed by Dubrovnik, then Italian favourites Naples and Livorno.
The company said there had been more traction towards food and drink themed tours, and coming in high for its top selling food excursions was Livorno’s Small Group Tour, including a Tuscan Winery, followed by Mykonos’s Town Walking Tour with Wine Tasting and Naples Small Group Tour, showing mysteries of Pompeii Mount Vesuvius, Winery and Lunch.
Cruisingexcursions.com’s chief operating officer Simonne Fairbanks told Cruise Trade News: “ The city of Rome is located a good 50 miles away from port and with Rome having so many historical sites it can be daunting to attempt anything other than a clear excursion itinerary, that includes the attractions the cruiser wants to see. Usually there’s just one day in port so visitors need to maximise their time and our eight-hour top selling Rome the Essential Collection Tour includes all the ‘must-sees’ – the Colosseum, the Spanish Steps, the Trevi Fountain, the Pantheon, Piazza Navona and St Peter’s Square – perfect for the first time or returning visitor. Nothing is left to chance, everything is organised – transport, experienced English speaking guides and guaranteed return to ship in time for departure. “
Cruising Excursions is widely sold by travel agents and is an important source of revenue. Simonne Fairbanks said: “Agents receive up to 16% commission, which quickly adds up, especially when agents book multi-port packages. Most cruise specialist agents tell us it is now second nature to suggest excursions when they’ve sold a cruise – sometimes they earn more from selling the excursions than from selling the excursions than the cruise!”
Last year’s best selling 2016 excursions:
Port Rome Civitavecchia: Rome the Complete Tour.
Port Naples: Pompeii, Sorrento & Positano View Tour.
Port Livorno: Picturesque Pisa & Famous Florence Tour.
Port St Petersburg: Shared Group Tour – 2-Day St Petersburg.
Port Athens Piraeus: Panoramic Athens tour.