Agents have been given the chance to win tickets to the 2024 Eurovision Song Contest as part of a new Royal Caribbean booking incentive

Following the announcement of its partnership with the European singing competition, the line has launched the Book Your Way to Eurovision competition.

Agencies across the UK and Ireland are in with the chance to secure a hosted trip to the event which will take place in Malmö, Sweden this May.

Running from 18 January to 29 February, the competition will see winners bag return flights, a hosted two-night getaway, dining and a VIP hospitality ticket at one of the four Eurovision events.

With 34 spaces available via a leaderboard system, agents must head to the cruise line’s learning and rewards platform, Club Royal, to be in with the chance of winning.

Once they’ve selected their avatar, agents need to book and claim a 2024 or 2025 Royal Caribbean cruise to earn points.

Those at the top of the leaderboard at the end of the competition will win the top prize and be jetted off to Malmö later this year.

Top agency to win Eurovision-themed night out

Four additional entries will be drawn at random during the competition, from all agents who have claimed at least one booking entered into the draw.

Nicki Lewis, senior sales enablement manager at Royal Caribbean, said: “We know our agents are just as excited as us on this new partnership and we couldn’t think of a better way to celebrate than by giving them a chance to be included in this amazing opportunity.”

The store that books and claims the most Royal Caribbean 2024/25 bookings for each region will also win their own Eurovision night out hosted by their sales development manager, which includes champagne, decorations and a £500 budget.