The latest figures from Cruise Line International Association (CLIA) report that two million cruises were taken by British holiday makers in 2017, which represents an increase of 0.5 percent compared with 2016.
Mediterranean cruises remain the most popular cruise destination representing 37 per cent of all sailings last year.
Cruises in Northern Europe soared in popularity last year, with a rise of eight per cent against 2016 figures, making it the second most popular region for British cruisers and beating the Caribbean. Northern Europe and the Caribbean attracted the youngest average age of cruisers, while unusual cruise itineraries increased in popularity by 3 per cent with adventure-style ‘exploration’ cruises in the Antarctic, Arctic and Galapagos.
Andy Harmer, senior vice-president and director of CLIA UK & Ireland, said: “In a step away from the traditional image of sunshine-soaked decks, we are seeing an increase in popularity of colder-climate destinations including Canada, Alaska, and Antarctica. Thanks to the array of unique excursion options in these regions, from penguin-watching to ice fishing, these destinations are drawing in both new and repeat cruise travellers.”
Data source: one reSource research for CLIA UK & Ireland 2017.
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