A-Rosa River Cruises has launched a new wave campaign, running from now until 31 January 2023.

Agents booking directly with the line can benefit from free UK airport lounge passes for their clients on every booking, plus £50 Love2Shop vouchers for themselves on every departure date and duration across its entire portfolio of cruises.

Savings of up to £2,000 per couple are also available for agents’ clients.

It is the first time A-Rosa has been able to create its own dedicated campaign for the wave period, following the launch of its bespoke ATOL protected packaged products earlier this year.

A-Rosa said it will provide social media tiles for agents to use, which will be loaded on to their agent Facebook page, plus a dedicated deals flyer.

A-Rosa helping agents to ‘capitalise’ on opportunities

A-Rosa head of sales Stephen Joyner said: “The wave period is a hugely important time for the trade, and we’ve worked hard to offer agents great savings and added value for their customers, plus also ensure they are incentivised too.

“As a business that is 100 per cent committed to selling through the trade, we wanted to ensure we have everything in place as early as possible so that agents can capitalise on each and every opportunity.”

Earlier this year, A-Rosa introduced a smartphone app, to provide guests with an “easy to use place to find a wealth of information on their cruise”.

The line has also outlined the steps it intends to take “to become Europe’s most sustainable river cruise operator”.