VIVA Cruises has released its first travel agent selling guide in response to demand from the trade
The guide provides information on the brand's key selling points, as well as practical information around its fleet, onboard offering, cabins, dining options and itineraries.
Additionally, it has a demographics section with a list of common customer profiles and preferences to help agents when discussing sailing options with their customers.
The guide is available via the VIVA Cruises online training portal and in print.
Michelle Daniels, director of sales UK, Ireland, Australia and New Zealand, said: "Our new travel agent selling guide is very much the result of feedback from our trade partners. It gives them all the tools and information they need to confidently sell VIVA Cruises, bringing everything together in one easy-to-use resource.
"We hope it will support agents in matching clients with the right VIVA Cruises experience and, ultimately, help them grow their river cruise sales."
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