The positivity surrounding the river sector has never been higher. Year-on-year sales are up, demand continues to spike, and operators are consistently pushing the bar with new ships, expanded itineraries and reimagined onboard spaces. Unsurprisingly, this ongoing positivity has caught the attention of some of the biggest names in the wider cruise and travel industry. Earlier this year Celebrity Cruises announced plans to launch its first‑ever river fleet, which was soon followed by Trafalgar and National Geographic Lindblad Expeditions.
We’ve pulled together this River Special to give you the latest updates from the sector while helping you capitalise on the soaring interest in river holidays.



